Project aim is to increase the entrepreneurial knowledge and competencies of small and micro entrepreneurs,
entrepreneurship teachers and young professionals in Georgia aspiring to sell on global markets using online environments.
During the project, online trainings are delivered by Estonian industry experts to provide basic knowledge about social media, online marketing and sells (Facebook, Instagram, LinkedIn, Google, Amazon, and Etsy).
In order to support the participants and to better implement the knowledge received, a local support network will be created and practical seminars will be carried out. The best participants of training courses will have an opportunity to participate in a study trip to Estonia, where they can create contacts with Estonian colleagues, meet the mentors and explore the landscape of creative industries in Tallinn and Tartu.
Estonian trainers are: Juko-Mart Kõlar (introduction to entrepreneurship), Jaan Kruusma (Facebook and Instagram), Annika Roosmann (Google ADS), Indrek Põldvee (LinkedIn), Victoria Silber (Etsy), Mihkel Moosel (Amazon) and Tiit Elenurm (EU Free Trade Agreement).
Project funding: the project is financed by the Estonian Ministry of Foreign Affairs from the Development Cooperation and Humanitarian Aid Program
Project period: 1.01.2022 - 31.12.2023
Project budget: € 153 914
Project Partners: the Lead Partner is Tartu Centre for Creative Industries, Georgian partner is the company Crystal Consulting